Presentation new logo
On September 26, 2015, the new logo and its related appearance was presented to staff during the company’s celebration of its 20th anniversary.
The new corporate identity is a result of a process started at the beginning of 2015 together with the advertising and internet agency SWAT.
Origin new logo
Not to forget our origins, the hexagon shape refers to the block perimeter of our old logo, with it combination of colours. The red wing represents the wing of Hermes, messenger of the gods and the Greek god of roads, travellers and traders. The wing consists of three lines that merge into one point, a symbol for Arrow Line Transport, B&J Logistics and Arrow Line Support coming together as Arrowline.